Skin Complexion? a 'Must' for marital life?

[PARAMASHIVAN]

Only for the extreamly shallow. I find darker women to be more sexy.... Caucasians pay to darken their skin a bit. I find it kind of weird and one of those Creepy Accepted Things in Society. Creepy because it's so wierd morally and psychologically, but it's been accepted, and doesn't even seem weird or strange.

When people use these creams, they're accepting that darker is uglier. They're putting themselves down, and making it worse for themselves and other dark ppl.

whose to blame for this stero type view? I think it is the Media

[PARAMASHIVAN]

If the light-skinned person happens to have the character that you co-exist with then it would be positive for you otherwise thats the end of it. Actually all this light-skinned complexion and other physical features are related much more to lust than love/marriage cause it forms a immediate attraction within us the moment we see this.

but if you see an Ad for bride in many Indian Newspapers or other medium, it mainys says, 'Fair bride wanted or Fair skinned bride is preferred'