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  1. #1
    Senior Member Seasoned Hubber BM's Avatar
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    Quote Originally Posted by Samajith View Post
    Is 'Yennai Arindhaal' a profitable venture?
    .Though, the film did rocking business in USA by collecting 400k$, the opening in UK and Australia is not up to the level of other biggies like Kaththi and I.

    http://www.sify.com/movies/is-yennai...BDaeabfff.html
    How generous to mention a $480K+ collected movie (in 5 days weekend) as $400K and compare it to a 6 days weekend movie.


    -deleted with warning-



    This is what US distributor says about the hurdles this movie faced in US and still made money for them.

    ATMUS Entertainment @ATMUSent
    This is winter release, non festival release and beat prev thala best by a mile.
    With all this negative factors Yennai Arindhaal 5 days weekend collection including premier shows = $480432
    Per day collection = $96086

    The movie which he compares,

    kathi 6 days weekend collection including premier shows = $570207
    Per day collection = $95034

    This is for US.

    -----------------------------------------------------------------------------------------------------

    Now for AUS,

    Yennai Arindhaal's 4 days weekend collection = $153,680
    Per day collection = $38,420

    Kathi 5 days weekend collection = $160,979
    Per day collection = $32,196

    ---------------------------------------------------------------------------------------------------

    In Tamil Nadu,

    Yennai Arindhaal's 4 days weekend gross = 32C
    Per day gross = 8C

    Kathi 5 days weekend gross = 36c
    Per day gross = 7.2C

    Now, deducting 1st days collection of both the films to know how well the respective movies held at box office from day 2,

    Yennai arindhaal's 1st day (Thurs) TN gross = 11C.
    So the remaining 3 days TN weekend gross = 32C - 11C = 21C
    Per day gross from Fri, Sat and Sun = 7C (mixed word of mouth.. average grosser.. seriously.. you arsehole..)


    Kathi's 1st day (Wed) TN gross = 12.5C.
    So the remaining 4 days TN weekend gross = 36C - 12.5C = 23.5C
    Per day gross from Thurs, Fri, Sat and Sun = 5.8C

    -----------------------------------------------------------------------------------------------------

    Now Chennai,

    Yennai Arindhaal's 4 day collection = Rs 2,92,55,762
    Per day collection = Rs 73,13,941

    Kathi 5 days collection = Rs 3,01,09,817
    Per day collection = Rs 60,21,963

    Now further shrinking the comparison by comparing only the weekend Chennai Box Office collection from Fri-Sun,

    Yennai Arindhaal Fri,Sat,Sun had 486 shows and collected = Rs 2,17,95,337
    Per show collection = Rs 44,846


    Kathi Fri,Sat,Sun had 411 shows and collected = Rs 1,74,79,424
    Per show collection = Rs 42,529

    Still i did not bring the factors like Deepavali holidays, ARM or Worst possible weekday release while students and families are in exam preparation mode, out of form GVM whose genuine blockbuster was a decade back in the form of VV.

    People can still say UK da. Kadaisi varai verum tiffin mattum than da ect.


    Yennai Arindhaal won hands down especially in TN and CBO.
    Last edited by BM; 10th February 2015 at 04:11 PM. Reason: typo

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  4. #2
    Senior Member Veteran Hubber CEDYBLUE's Avatar
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    First of all, I am not going to use cuss words or any foul language to pass my message and reply to this post.

    The article header is 'Is YA a profitable venture'? By profit, I guess he meant the profit for distributors and theatre owners and not the government. So Kaththi was definitely in a better position of being profitable to the above said segments, thanks to the tax exemption it got in the state.

    Now coming to the first weekend collections of both movies, both had their own set of advantages. One was released during the festival weekend whereas the other released solo with no competition for 8 days. One received mixed critic reviews whereas the other one got thumbs up from most renowned reviewers. One had almost nil promotions. Even the trailer released only couple of days before the film release whereas the other one had good promotions. And past history of GVM doesn’t matter here because he has always hit the bull's eye with his action films. Comparing YA with NEPV or Nadunisi Naaigal is as stupid as comparing Ai and Nanban as both are different genres. Above all, one film's release was in doubt till the previous day eve because of the thideer eelam supporters while other one had the smoothest of releases.

    In spite of all these hurdles, Kaththi ended up with 7.8 Crores in Chennai Box Office, $624,445 in the USA, $193k in Aus. I request you to see if YA manages to reach these milestones at least before declaring a hands down win. I don’t want to bring in UK, Kerala and ROI and all, at least for now.

    Quote Originally Posted by BM View Post
    How generous to mention a $480K+ collected movie (in 5 days weekend) as $400K and compare it to a 6 days weekend movie

    This is what US distributor says about the hurdles this movie faced in US and still made money for them.

    With all this negative factors Yennai Arindhaal 5 days weekend collection including premier shows = $480432
    Per day collection = $96086

    The movie which he compares,

    kathi 6 days weekend collection including premier shows = $570207
    Per day collection = $95034

    This is for US
    Let’s do a 5 comparison for both movies. Day 1 through Day 5 including premier shows – YA - $480k, Kaththi - $511k
    Normally per day average is not a good indicator because the no.of screens/locations also matter, but here I think the no. of screens for both are 98 (or thereabouts); so you can do the per day/screen average if you like now that both numbers are 5 day numbers. Diwali is not a festival in US (definitely not the full week); and let’s be fair here…Kaththi had SRK’s Happy New Year to deal with in US from Friday.

    The US distributor has acknowledged the numbers are good, but I don’t know if they are still in the profit zone. If they are, it’s great for them and the makers.

    Quote Originally Posted by BM View Post
    Now for AUS,

    Yennai Arindhaal's 4 days weekend collection = $153,680
    Per day collection = $38,420

    Kathi 5 days weekend collection = $160,979
    Per day collection = $32,196
    YA released in 12 screens; whereas Kaththi released in 10. So while I respect the intent of building averages here, the better way to do a comparison would be per screen. Meaning the $38k per day for YA came from 12 screens vs $32k coming from 10.

    YA : $38,420 / 12 = $3,201
    Kaththi : $32,196 / 10 = $3,219


    Quote Originally Posted by BM View Post
    In Tamil Nadu,

    Yennai Arindhaal's 4 days weekend gross = 32C
    Per day gross = 8C

    Kathi 5 days weekend gross = 36c
    Per day gross = 7.2C

    Now, deducting 1st days collection of both the films to know how well the respective movies held at box office from day 2,

    Yennai arindhaal's 1st day (Thurs) TN gross = 11C.
    So the remaining 3 days TN weekend gross = 32C - 11C = 21C
    Per day gross from Fri, Sat and Sun = 7C (mixed word of mouth.. average grosser.. seriously.. you arsehole..)

    Kathi's 1st day (Wed) TN gross = 12.5C.
    So the remaining 4 days TN weekend gross = 36C - 12.5C = 23.5C
    Per day gross from Thurs, Fri, Sat and Sun = 5.8C
    Again, like the point about Australia above, you are comparing numbers blindly to derive the per day without taking into consideration the no. of screens/shows across TN. Also, Kaththi had an additional work day in between (Diwali doesn’t mean all the 5 days were off days). Also, I read some great posts here in this very hub that YA was released all across Chennai city and adjoining centers in almost all screens; except 3 cinemas. So why is the opening day still low compared to Kaththi; which shared screens with Poojai (released in 300 screens in TN)

    Quote Originally Posted by BM View Post
    Now Chennai,

    Yennai Arindhaal's 4 day collection = Rs 2,92,55,762
    Per day collection = Rs 73,13,941

    Kathi 5 days collection = Rs 3,01,09,817
    Per day collection = Rs 60,21,963

    Now further shrinking the comparison by comparing only the weekend Chennai Box Office collection from Fri-Sun,

    Yennai Arindhaal Fri,Sat,Sun had 486 shows and collected = Rs 2,17,95,337
    Per show collection = Rs 44,846


    Kathi Fri,Sat,Sun had 411 shows and collected = Rs 1,74,79,424
    Per show collection = Rs 42,529
    Here your math as per the BW numbers is absolutely correct and I do not want to debate this. My only question here is the same as above. YA released in ALL screens in Chennai except 3 (as per a post in YA thread before release). As per the above report, YA had 486 shows for 3 days whereas Kaththi had 411 shows. This means YA has 75 shows extra, i.e. only 25 shows per day more than Kaththi?

    Quote Originally Posted by BM View Post
    Yennai Arindhaal won hands down especially in TN and CBO.[/B]
    Yeah, if you take out the day of release when the kings and queens of opening arrive with a trumpet, or if you ignore the fact that it was a solo showdown or 'saturated' showdown, as ever, hands down, it is.
    Last edited by CEDYBLUE; 11th February 2015 at 12:15 AM.
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