Quote Originally Posted by pushpak View Post
Even in pure business, profit is not the only goal for the business men.
It again varies. For some it is profit, for some it is the wider customer base (reach more people with ok to have less profit), for some brand value (do not want the best margin, do not want to make it reach a billion people - but no compromise on quality).
So we cannot say business means more profit or more reach.
The ultimate Goal of any business.... I mean any Business is Profit. Nothing else. The so called Customer base, brand and all are earned for further profit only.
If A movie can not generate profit simply is just a waste effort.

If you think kamal just taking movies for his own Art and not for money, I have no more discussion on it.