PULI - Ilayathalapathy VIJAY| Sruthi Haasan | Sudeep | Chimbudevan | DSP |

[Mr.GreyShirt]

I am sorry, I dont think the "social media" you are mentioning can influence a movie's BO collection!

It very well can. I think the most prominent example I can think of is the Hollywood movie called After Earth. It collected a lot of money on the opening day but negative reviews spread like wild fire on social media and it was a disaster after next few days. There are also movies that rose to success with the help of social media. But I agree that a small part of a social media can't influence a movie's BO unless everyone agrees on it and apparently most don't because it has been doing good business from what I read so far.