Tamil Cinema Box Office

[Poornima]

///KeralaBoxoffice ‏@KeralaBO1 5h5 hours ago

Sunday Update : #Anarkali & #AmarAkbarAntony doing well ! #ENM gud & #Vedalam Abv Avg ! #Thoongavanam poor !///

It seems to me lately Kerala audience taste is no different from Tamil audience taste. Whatever movies succeed in TN, do run successfully in KL as well!

true for successful, mass films featuring big stars.
but the "new-wave" films with the second-third rung stars don't even get a decent release, even if they do really well in TN.
about taste, the big difference is that the audience here have started to view Tamil films based on what they 'perceive' as Tamil films. the theatre-going viewer, generally, doesn't look for solid themes or out-of-the-box treatment in Tamil films. when he's in to watch a Tamil film, most of the time, he's out there to just have a good time.
that, perhaps, explains the shift.